ESL and Archie #47 - Look at this ad, Jughead!
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To read along as you listen, click here for a LEARNING GUIDE. The Learning Guide at www.archiecomics.com/podcast has a complete transcript of this lesson including a glossary, sample sentences, comprehension questions and cultural notes. TRANSCRIPT In the first frame of today’s comic, we see Jughead and Archie. Jughead is sitting at his computer. Archie is holding an ad or an advertisement in his hand. The advertisement that Archie is holding shows picture of a man wearing a lightweight telephone headset. An ad or an advertisement is used to persuade someone to buy something. Archie tells Jughead to look at the ad. In the second frame of the comic Archie tells Jughead that he can work on his computer and still talk on his cell phone or he can type on his keyboard and at the same time talk on his cell phone – hands free. Hands free means he won’t have to use his hands to hold his cell phone. His hands will be free to type on his computer keyboard. Jughead answers by saying “Wow!” It looks like Jughead thinks this headset is a good idea! In the last frame we see the joke. I’ve got to tell you that I think this comic is so funny! I mean, look at Jughead. He has his cell phone taped to his head!! That is so funny to me. Well, back to the comic. In this last frame we see that Jughead likes the idea of the lightweight telephone headset because if he buys one he won’t have to tape his cell phone to his head any more! GLOSSARY 1. Persuade - Persuade means to make someone decide to do something, especially by giving them reasons why they should do it. Veronica tried to persuade Betty to get her hair cut. In other words, Veronica tried to get Betty to cut her hair. 2. Ad - Ad is the shortened form of the word advertisement. An advertisement is a picture or a set of words or a short film which is used to persuade someone to buy something. In the ad the girls were drinking Coke. What was the ad trying to sell? The ad was selling or the ad was trying to persuade you to buy Coke. 3. Lightweight – When something is lightweight it weighs less than average or it does not weigh as much as it usually does. The shelf was made of lightweight plastic. 4. Hands free – When something is hands free it means you can use it without using your hands. A hands free machine is one that you can use without using your hands. 5. Duct tape – Duct tape is sticky on one side and is used to stick things together Jughead held his phone on his head with duct tape. He had the phone taped to his head. Ouch! 6. Headset – A headset is a set of headphones, often with a microphone attached. The ad showed a man wearing a lightweight headset. 7. Cell phone – a cellular telephone. Betty called Veronica on her cell phone. 8. Computer – A computer is an electronic machine that stores information and uses programs to help you find, organize, or change the information. A message flashed on Dilton’s computer screen. 9. Keyboard - A keyboard is a board with buttons marked with letters or numbers that are pressed to put information into a computer. I am typing using a keyboard. COMPREHENSION QUESTIONS 1. What is Archie holding in his hand in the first frame? ANSWERS 1. In the first frame Archie is holding an advertisement for a lightweight telephone headset. |


